Curriculum Structure
During CO.STARTERS you’ll develop and fine-tune your business idea. By honing your business and updating your approach based on real feedback and customer demand, you’ll gain the skills you need to develop a viable business model.
- Week 1: Knowing Yourself
Assumptions, Working Styles, Team Building, Obstacles
- Week 2: Knowing Your Customer
Problem, Solution, Benefit, Competition, Advantage, Customer
- Week 3: Getting the Relationship Right
Marketing & Message; Getting, Keeping & Growing Customers
- Week 4: Building the Model to Scale
Starting Small, Distribution, Revenue, Typical Sale, Price
- Week 5: Strengthening Your Structure
Business Structures, Licenses, IP, Hiring
- Week 6: Discovering the Bottom Line
Startup & Ongoing Needs, Fixed & Variable Costs, Break-Event Point
- Week 7: Accounting for Growth
Break-Even Point, Sales Projections, Cash Flow, Accounting
- Week 8: Planning for the Future
Raising Capital, Growth Plans, Goal Setting, Pitch Prep
- Week 9: Sharing your Story
Crafting a Pitch, Understanding Ongoing Support for Moving Forward
